LIFEBOX COOKIE POLICY
Last Version on: 30.04.2025
In order to provide information about cookies and similar technologies (collectively referred to as "cookies") that may be used during your visit to www.mylifebox.com website owned by Lifecell Dijital Servisler ve Çözümler A.Ş. (referred to as "Lifecell" hereinafter), this Lifebox Cookie Policy has been prepared in accordance with the Article 10 of Personal Data Protection Law No. 6698 (“PDPL”) and the Communiqué on the Procedures and Principles to be Followed in Fulfilling the Disclosure Obligation and the Guidelines on Cookie Applications published by the Personal Data Protection Authority.
The purpose of Lifebox Cookie Policy is to inform you about the purposes and types of cookies we use and how you can manage these cookies regarding the processing of personal data obtained automatically through the placement of cookies used on our website on your device. For cookies other than mandatory cookies that we use on our website, the explicit consent of the users is obtained and they are provided with the opportunity to be able to change their consent at any time.
Through the cookie management panel, you can see the types of cookies used on our website and set your preferences with the "on" or "off" options for all cookies other than Mandatory Cookies. You may always change your preferences through this panel.
WHAT IS A COOKIE?
Cookies are files or pieces of information that may be stored on your computer (or other internet-enabled devices such as smartphones and tablets) when you visit a website. A cookie usually contains the name of the website from which it is received, the "lifetime" of the cookie (i.e., how long it will be stored on your device), and a unique numeric value that is usually randomly generated. Cookies record your actions and preferred settings during your browser session or for your next visit to our website or mobile application. If you visit our website or mobile application again, this information is sent back to the server. In this way, your computer or mobile device is automatically recognized again and, for example, your preferred settings are automatically loaded for your convenience. Cookies offer the advantage that you do not need to set them each time you visit www.mylifebox.com website or mobile app.
WHAT ARE THE PURPOSES OF COOKIES?
Cookies are used for purposes such as enabling you to switch between websites effectively; facilitating the use of websites; tracking your preferences in order to improve our offers, online visibility and advertisements according to your needs in terms of content, graphics and technology; enriching and improving the user experience in general; statistically evaluating usage data for our websites and helping us improve the structure and content of our websites.
In addition, cookies may also be used to better customize our services in line with your interests and needs and/or to accelerate your future activities and experiences on our website or mobile application.
WHAT ARE THE TYPES OF COOKIES?
In terms of cookie management:
- First Party Cookies: This is the type of cookie placed directly by the website you visit, i.e. the internet address shown in the address bar of your browser.
- Third Party Cookies: Cookies created and managed by third party companies we cooperate with are called third party cookies.
In terms of duration of use:
- Session Cookies: A type of cookie that exists only when your browser is open and is deleted when your browser is closed.
- Persistent Cookies: A type of cookie that persists until a certain expiration date after your browser is closed. These can be used by websites to recognize your computer when you open your browser and browse the internet again. You can also delete them before the specified period by changing your cookie settings.
In terms of intended use:
- Mandatory Cookies: These are cookies that are necessary for our website to function properly and completely. These cookies are first-party cookies and process personal data during the session (except for cookies related to your privacy preferences as these cookies last longer than the session duration) and are automatically deleted when the session ends. These cookies are mandatory in order to fulfill an information society service you have requested (logging in, filling in forms and remembering privacy preferences).
- Functional Cookies: These types of cookies are used to make our website more functional and for personalization purposes (ensuring that your other preferences, except for your privacy preferences, are remembered when you re-enter the site).
- Analytical Cookies: These cookies allow us to understand how you use our website (e.g. which pages you visit, duration of visit, etc.) in order to improve your experience.
- Marketing Cookies: These cookies are cookies placed by our advertising partners through our website and are third party cookies. These cookies are used by our business partners to profile you according to your interests and to show advertisements that are relevant to your interests. It also enables the implementation of functions such as preventing the repetition of the same ads and displaying ads properly.
PURPOSES AND LEGAL GROUNDS FOR PROCESSING PERSONAL DATA
Mandatory cookies are necessary for our website to function properly and completely. Your personal data collected through these cookies are processed within the scope of subparagraph (c) of paragraph (2) of Article 5 of the Law “Provided that it is directly related to the establishment or performance of a contract, it is necessary to process personal data belonging to 51 parties of the contract” or subparagraph (f) “Provided that it does not harm the fundamental rights and freedoms of the data subject, it is mandatory to process data for the legitimate interests of the data controller”.
Functional cookies are cookies that allow us to remember the preferences of users who visit our website. For example, it allows the visitor's language or font preferences to be stored. They are used to make our website more functional and personalize it (to ensure that your other preferences, except for your privacy preferences, are remembered when you re-enter the site). Your personal data collected through these cookies are processed by obtaining your explicit consent within the scope of paragraph (1) of Article 5 of the Law.
Analytical cookies allow us to understand how you use our website (e.g. which pages you visit, duration of visit, etc.) in order to improve your experience. In this way, we can improve the content we offer or change the website design. If these cookies are collected through third party cookies, your personal data is processed by obtaining your explicit consent within the scope of paragraph (1) of Article 5 of the Law.
The list of cookies used by www.mylifebox.com website sorted according to their intended use is as follows:
|
Cookie Provider |
Cookie Name |
Cookie Management |
Description |
Storage Period |
Category |
|---|---|---|---|---|---|
|
AWSELBCORS |
Third Party |
Records which server cluster is serving the visitor. This is used to optimize the user experience. |
Session Cookie |
Mandatory Cookies |
|
|
optimizelyRumLB |
Third Party |
This cookie allows us to test different versions of web pages for different users simultaneously. It also helps track how users navigate our website. The information is used to test new features and improve usability. |
Session Cookie |
Mandatory Cookies |
|
|
.mylifebox.com |
dtSa |
First Party |
The dtSa cookie is used to record user actions such as "Click Login" across different pages. |
Session Cookie |
Functional Cookies |
|
.mylifebox.com |
dtPC |
First Party |
Required to determine appropriate endpoints for signal transmission; includes session ID for correlation. |
Session Cookie |
Functional Cookies |
|
.mylifebox.com |
rxvt |
First Party |
This cookie sets and stores a Visitor ID to associate sessions. |
Session Cookie |
Marketing Cookies |
|
.mylifebox.com |
rxVisitor |
First Party |
This cookie is used to accurately track website traffic by visitors. |
Session Cookie |
Marketing Cookies |
|
.doubleclick.net |
IDE |
Third Party |
Collects data on which products the visitor has viewed – used to optimize browsing for that specific visitor. |
1 Year |
Marketing Cookies |
|
.mylifebox.com |
_ga |
First Party |
Used by Google Analytics to store a customized ID for generating statistical data on how the visitor uses the website. |
1 Year |
Analytical Cookies |
|
.mylifebox.com |
dtCookie |
First Party |
This cookie is used to track a single visit across multiple requests. |
Session Cookie |
Marketing Cookies |
|
.tiktok.com |
_ttp |
Third Party |
This cookie is used by TikTok Pixel to measure and improve ad campaign performance and personalize the user’s experience on TikTok, including ads. |
1 Year |
Marketing Cookies |
|
.mylifebox.com |
_tt_enable_cookie |
First Party |
This cookie is used for marketing and measuring the impact of our ads by collecting data on behavior and purchases via TikTok cookies. |
1 Year |
Marketing Cookies |
|
.mylifebox.com |
_hjSessionUser_3517971 |
First Party |
A Hotjar cookie that is set when a user first visits a page containing the Hotjar script. It is used to persist the Hotjar User ID, which is unique to that site, in the browser. This ensures that behavior during subsequent visits to the same site is attributed to the same user ID. |
365 Days |
Analytical Cookies |
|
.mylifebox.com |
_hjSession_3517971 |
First Party |
Used to maintain data about the current session. This ensures that subsequent requests in the session window are attributed to the same session. |
13 Minutes |
Analytical Cookies |
|
.mylifebox.com |
_gid |
First Party |
Stores a unique ID used to generate statistical data on how the visitor uses the website. |
24 Hours |
Analytical Cookies |
|
.mylifebox.com |
_gcl_au |
First Party |
Used by Google AdSense to experiment with advertising efficiency across websites using their services. |
90 Days |
Marketing Cookies |
|
.mylifebox.com |
_gat_gtag_UA_109282359_18 |
First Party |
These cookies are set by Google Analytics, a simple tool that helps us measure how users interact with our website. As users navigate through pages, Google Analytics records information about the pages visited. |
38 Seconds |
Analytical Cookies |
|
.mylifebox.com |
_ga_4P95MTS1F8 |
First Party |
Used by Google Analytics to collect data on how many times a user has visited the site, as well as the dates of their first and most recent visit. |
1 Year |
Analytical Cookies |
|
.mylifebox.com |
_fbp |
First Party |
A cookie used to store and track visits across websites. |
90 Days |
Marketing Cookies |
YOUR DATA SUBJECT RIGHTS
In order to make your requests regarding the implementation of the Law on the Protection of Personal Data and to exercise your rights listed in Article 11 of the Law regarding your personal data processed through cookies, you can apply by one of the following methods:
- By sending an e-mail to lifecell.lifebox@hs03.kep.tr prepared in accordance with the Communiqué on the Procedures and Principles of Application to the Data Controller by using your registered e-mail address (KEP address),
- By sending an e-mail to kisiselverilerikoruma@mylifebox.com prepared in accordance with the Communiqué on the Procedures and Principles of Application to the Data Controller by using your e-mail address previously notified to Lifecell and registered in the company systems,
- By sending your written application prepared in accordance with the Communiqué on the Procedures and Principles of Application to the Data Controller to "Lifecell Dijital Servisler ve Çözümler A.Ş. Aydınevler Mahallesi İnönü Caddesi No:20 Küçükyalı Ofis Park B Blok - Maltepe/İstanbul" via notary public or regular mail,
Lifecell reserves the right to request additional information and/or documents to confirm your identity in order to ensure data security in the applications submitted. It is a requirement of the legislation that the applications within the scope of the Law on the Protection of Personal Data must comply with the Communiqué on the Procedures and Principles of Application to the Data Controller and that the applications contain mandatory information, and your application will not be processed in case of missing mandatory information.
It is required by the legislation that the applications within the scope of the Law on the Protection of Personal Data must comply with the Communiqué on the Procedures and Principles of Application to the Data Controller and that the applications must contain mandatory information, and your application will not be processed in case of missing mandatory information.
HOW TO CHANGE COOKIE PREFERENCES?
You can change your preferences regarding the use of cookies from the cookie management panel on our website.
Although many internet browsers accept cookies as the default setting, you can refuse or delete cookies in the settings section of your browser. Please refer to your browser's help screen for detailed information on how to adjust your browser settings. You can also access information on the management of cookies in frequently used browsers via the following links:
- Google Chrome: https://support.google.com/accounts/answer/61416?hl=tr&co=GENIE.Platform%3DDesktop
- Mozilla Firefox: https://support.mozilla.org/tr/kb/masaustu-firefox-surumunde-gelismis-izlenme-koruma
- Safari: https://help.apple.com/safari/mac/9.0/#/sfri40732
- Opera: https://help.opera.com/en/latest/web-preferences/
Please note that if you choose to refuse or delete cookies, this may prevent certain features or services on the www.mylifebox.com website from working properly and therefore may affect your experience on the Lifebox application and www.mylifebox.com. Since your cookie preferences are managed through the browser you use, you will need to renew your refusal preferences when you use a different browser or purchase a new computer.
Lifecell uses cookies within the scope of the Lifebox Cookie Policy and reserves the right to change the terms of use and Lifebox Cookie Policy regarding cookies.
